Close Use GMB to Showcase Your Inventory
Use GMB to Showcase Your Inventory
Your dealership’s Google Business Profile is one of the best places to showcase your inventory. Google users can filter their search based on criteria that they’re most attracted to, providing customers with a more user-friendly shopping experience. Vehicles listed on dealer websites can now populate directly from a dealership’s Business Profile on Google Search. Gone are the days when customers were redirected from Google to your website; it is now a completely streamlined experience.
Now that dealer websites can be directly linked to a Google Business Page, customers can utilize Call, Share, and Visit Dealer Listing call-to-action buttons. If a dealer has opted into the Google Business program, a Cars tab will populate on their Business Profile when viewed from a mobile device. This Cars tab will list the pricing and all the other information from the Vehicle Details Page (VDP). Inventory listed through this feature automatically updates about every four hours, which includes new vehicles being added, pricing being updated, and sold vehicles getting removed for more accurate browsing and shopping.
Dealers interested in participating in the Cars for Sale feature with their Google Business Profile will need to enroll with an approved agency that grants access to this feature. PGI Auto is one of these trusted agencies, and we are proud to offer this tool to our partners. Contact our team today to learn more about how you can utilize this feature for your inventory.